{"id":1405,"date":"2012-10-22T14:20:33","date_gmt":"2012-10-22T21:20:33","guid":{"rendered":"https:\/\/toroadvantage.wpengine.com\/?p=1405"},"modified":"2023-05-08T15:00:53","modified_gmt":"2023-05-08T15:00:53","slug":"the-power-behind-the-parade","status":"publish","type":"post","link":"https:\/\/www.toroadvantage.com\/es\/equipment\/the-power-behind-the-parade\/","title":{"rendered":"The Power Behind The Parade"},"content":{"rendered":"

Storr Tractor Company of Branchburg, New Jersey, owned by Mary Lou DesChamps, has been working with the Macy\u0092s Thanksgiving Day Parade for more than nine years. Every year, they supply around 45 Toro Workman Mid-Duty utility vehicles for use as the main anchor vehicles for all the balloons and balloonicles in the parade.<\/p>\n

\"\"<\/a><\/p>\n

Transportation Challenges<\/strong><\/p>\n

Hauling more than 40 Utility Vehicles is an enormous task. Storr provides between six and eight Workman Utility Vehicles for training events taking place in September and October and for Press Day, which usually falls on the first weekend in November. The remaining vehicles, a mix of Workman MDX and Workman MDE Mid-Duty Utility Vehicles, are brought into New York City early Wednesday morning. Even with a 48\u0092 tractor-trailer, 24\u0092 and 28\u0092 rollback trailers and a 24\u0092 box truck, two trips are required to transport all of the vehicles.<\/p>\n

 <\/p>\n

Getting there is only half the battle. \u0093We never know in advance how the street is going to be cordoned off, what other vehicles (school buses for example,) we\u0092ll have to joust with,\u0094 says Ken Indyk, Sales Director at Storr Tractor Company. \u0093And, of course, it\u0092s important that we\u0092re careful around pedestrians.\u0094<\/p>\n

 <\/p>\n

Groundwork<\/strong><\/p>\n

Once all of the vehicles have been moved into New York City, crews begin inflating balloons and balloonicles beginning mid-day Wednesday. It takes four super-tankers of helium to fill the balloons and hundreds of sand bags to secure them. Once inflated, the balloons are secured to two Workman vehicles, one directly under the balloon and another at a 45-degree angle behind. Each Workman is weighted down with 600 pounds of sandbags and equipped with custom-fit \u0093tailor boards\u0094 that secure the balloons to the vehicles, which act as a safety anchor point aiding the balloon handlers on the ground. \u0093The balloons are guided by as many as 100 handlers, but the Workman is the main anchor point,\u0094 notes Indyk.<\/p>\n

 <\/p>\n

The balloonicles, hybrid balloon-vehicles, are actually assembled right on top of a Workman at the parade site. A custom frame built around the Workman supports the balloon envelope, and thanks to some clever construction, the envelope acts as a one-way mirror, allowing the drivers to see out without allowing spectators to see inside the balloon. The balloonicles are typically smaller characters, such as the Kool-Aid Man, the Aflac Duck and the Macy\u0092s Ornament.<\/p>\n

\"\"<\/a><\/p>\n

The Big Day<\/strong><\/p>\n

The crew from Storr begins their day bright and early on Thanksgiving. They check each and every vehicle to ensure everything is in perfect condition to kickoff the parade. \u0093The energy at the parade start is just absolutely phenomenal,\u0094 reminisces Indyk. \u0093It\u0092s just really neat being a part of the whole thing, knowing the Workman vehicles are going down the parade path with all these excited people watching. It\u0092s truly an amazing experience.\u0094<\/p>\n

 <\/p>\n

It\u0092s Official<\/strong><\/p>\n

\u0093Our relationship with Macy\u0092s has grown to the point where they are calling us \u0091The Official Mid-Duty Utility Vehicle of the Macy\u0092s Parade,\u0092\u0094 says DesChamps. Storr Tractor has become much more than a vehicle supplier. They have assumed the role of an active, year-round partner, supplying vehicles and personnel for training days in the summer and fall, and bringing Workman vehicles for Press Day in early November. \u0093It\u0092s really neat for them to call us \u0091The Toro Guys.\u0092 We\u0092re very honored to be a partner with Macy\u0092s. Look for us on TV!\u0094 finishes Indyk. \u0093We\u0092re the few, the unseen, the proud!\u0094<\/p>\n

 <\/p>\n

Check out this video<\/a> for an inside look at Toro and Storr Tractor\u0092s involvement in the Macy\u0092s Thanksgiving Day Parade.<\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

Storr Tractor Company provides Workman Utility Vehicles for use in the Macy\u0092s Thanksgiving Day Parade. <\/p>","protected":false},"author":8,"featured_media":1409,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2,60,61],"tags":[],"class_list":["post-1405","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-equipment","category-md-series","category-utility-vehicles"],"acf":[],"yoast_head":"\nThe Power Behind The Parade - Toro Advantage<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.toroadvantage.com\/es\/equipment\/the-power-behind-the-parade\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Power Behind The Parade - 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